RED BULL UMSATZ 2013 PLUS

Red Bull believes in owning teams and events so that they have control over the content and the cost. And more importantly, Red Bull becomes a big part of their customers’ lives. With well over 100 potential points of contact, Red Bull will connect to their target market many times, in multiple ways. The list of their entertainment features goes on and on and is captured on their Facebook Page, which has more than 37 million followers.

RED BULL UMSATZ 2013 PLUS

The Red Bull website has entertainment features such as the Red Bull Soapbox Racer video game, weekly rock music bulletins on the Rock Report, plus sections on movies and TV shows as well. It gets involved in a wide mix of sports such as wakeboarding and motorcycle racing, dozens of Red Bull music events, sponsoring athletes such as motocross racer Ashley Fiolek, teams such as the New York Red Bulls soccer team and much, much more. The scope of Red Bull activities is overwhelming. Their on-brand activities reflect two very different personalities that live side by side.Because of this ownership model, they can and have turned this buzz machine into a profit center.Red Bull believes in owning teams and events rather than being one of several sponsors.Red Bull’s brand building is largely based on associating its brand with an amazingly wide range of people, teams and events.Four observations about Red Bull’s unique approach to brand building: To establish a new category in the face of Coke and Pepsi and then hold it for decades is very impressive. and 10 p.m.A pioneer in energy drinks three decades ago, Red Bull is now the world sales leader with estimated 2012 fiscal sales of over $3 billion, profits over $400 million, and a 43% leading US dollar market. Wednesday, July 24 – Cowboys Stadium (Arlington, TX) Sunday, July 21 – M&T Bank Stadium (Baltimore, MD) Saturday, July 20 – Georgia Dome (Atlanta, GA) Tuesday, July 16 – Rentschler Field (Hartford, CT)Ĭuba vs.

Monday, July 15 – BBVA Compass Stadium (Houston, TX)Įl Salvador vs. Sunday, July 14 – Sports Authority Field at Mile High (Denver, CO) Saturday, July 13 – Rio Tinto Stadium (Salt Lake City, UT)Ĭosta Rica vs. EDT)įriday, July 12 – Sun Life Stadium (Miami, FL) Thursday, July 11 – CenturyLink Field (Seattle, WA) Tuesday, July 9 – JELD-WEN Field (Portland, OR)Ĭosta Rica vs. Monday, July 8 – Red Bull Arena (Harrison, NJ)Įl Salvador vs. Sunday, July 7 – Rose Bowl (Pasadena, CA)Ĭanada vs. GROUP B: Honduras, El Salvador, Trinidad & Tobago, Haiti GROUP A: Mexico, Panama, Canada, Martinique On June 13, 2011, Red Bull Arena held a Group B doubleheader featuring Guatemala and Grenada (Guatemala won 4-0) and Honduras and Jamaica (Jamaica won 1-0). This is the second time that Red Bull Arena has hosted the CONCACAF Gold Cup. Tickets to all Gold Cup matches will be available to the general public starting on Thursday, March 21 at 10:00 AM (local time in all markets) by visiting For more information on how you can purchase tickets to the July 8 matches at Red Bull Arena, call 877.RB.SOCCER. Red Bull Arena will host a Group B First Round doubleheader on July 8 featuring El Salvador taking on Trinidad & Tobago at 7:00 PM ET followed by Haiti facing Honduras at 9:30 PM ET. HARRISON, NJ (March 13, 2013) – The Confederation of North, Central America and the Caribbean Association Football (CONCACAF) announced today the 2013 CONCACAF Gold Cup groups and schedule.

Red bull umsatz 2013